VC资金的魔咒和消费类创业公司不可持续增长的问题

Linkedin创始人Reid Hoffman提出过一个概念Blitzscaling（闪电式大规模扩张），但这个概念并不适用direct-to-consumer类公司，适合Blitzscaling的商业模式必须有三大因素：规模经济、网络效应和转换成本高。一位投资人撰文对此进行了深入分析。

Blitzscaling, a concept coined by Reid Hoffman (the founder of LinkedIn), doesn’t work for direct-to-consumer companies. It only works when a startup operates in a category that enjoys the following three characteristics: Economics of scale, Network effect and High switching costs. This article, written by a VC investor, provides an in-depth analysis.   source

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