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目前,两个最主要的在线电视服务均在今年夏天提价:YouTube TV基本套餐提价30%,从每月50美元涨到每月65美元,Alphabet公司的解释是节目成本上涨;专注于体育节目的FuboTV也在次日表示,它从8月起将其标准套餐价格提高5美元,达到60美元左右,届时还会上线一套迪士尼旗下的频道。它们的举动意味着许多人美国人选择取消传统的付费电视订阅,而选择更精简、更便宜的在线电视服务时,无法再剩下太多的钱。FuboTV的首席大卫·甘德勒说:“COVID-19期间的收视率表明,人们真的很喜欢这些电视节目捆绑套餐。”根据FobuTV的统计数据显示,由于担心感染COVID-19,一些用户每个月在家看电视的时间超过140小时。
Two major TV-over-internet bundles are raising their prices this summer, moves that mean smaller savings for many Americans who choose to cancel their traditional pay-TV subscriptions in favor of leaner, cheaper services. Google’s YouTube TV on Tuesday said its basic package now costs $65 a month, a 30% increase from the previous price of $50 that the Alphabet Inc. unit attributed to rising programming costs. On Wednesday, sports-focused service FuboTV said it would raise the price of its standard package by $5 to about $60 in August, when a suite of Walt Disney Co. -owned channels including ESPN is slated to come online. “Viewership during Covid suggests that people really enjoy these bigger bundles,” FuboTV chief David Gandler said, citing company statistics showing some subscribers watching more than 140 hours of TV each month as fears of contracting Covid-19, the disease caused by the novel coronavirus, have kept workers home. source
指尖新闻:高信噪比,一目了然
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